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Brand & Content Marketing Manager

dais is a female health brand from Munich. Since 2022, we have been developing products that truly improve the everyday life of menstruating people. Our first category is period underwear - functional, with the best fit, and sustainable.

Our vision is a new, open approach to the body and the cycle. Without taboos, with real solutions. Our first product category, period underwear, is now available in almost 3,000 stores in the DACH region.

We are now looking for a Brand & Content Marketing Manager - with ideas, curiosity, and the desire to make a difference. Sounds like you?

Your mission with us:

Storytelling

  • You make our brand visible – with stories that stick. Whether it's a launch, listing, or meaningful campaign: you develop ideas, implement them, and bring them to our channels.
  • You write concepts, design formats, shoot reels, edit TikToks, and get our message across clearly.
  • You don’t just think along, you take action. From idea to execution, everything is in your hands – together with a team that counts on your creativity.
  • You pay attention to details, vibes, and visuals. Branding is more than a look for you – it’s a feeling.

Social Media Management

  • You are familiar with TikTok and Instagram and can develop a lean, feasible social media strategy and content plan, while also creating and posting content yourself.
  • Within the strategy, you can set KPIs and work purposefully on your approach for organic social media activities.

Brand Management

  • You know how to convey brand values in words, images, and videos, and can use and further develop a brand CI to ensure a consistent brand image across all marketing campaigns.
  • You feel confident managing a fixed budget and know how to set up a campaign with a well-thought-out marketing mix strategy.
  • You are comfortable working with external agencies, from joint strategy development through setting shared KPIs and goals to being responsible for the results achieved.
  • You can develop concepts and strategies and at the same time take over the implementation of photo and video shoots for the brand.

Campaign Management

  • You feel comfortable managing projects from start to finish. Whether a large 360° campaign or a smaller online promotion, you never miss a deadline and always have everything under control.
  • You have already worked with Notion or are motivated to learn independently and build a structure for the brand and its marketing activities.

Ad Creation

  • You use your excellent storytelling and content creation talent to produce advertising content that really works. Whether on Meta or TikTok, you enjoy working with an agency but also independently develop new ideas and concepts and implement them from start to finish.

What you bring:

  • You have already worked in marketing and have a sense of what makes strong brands today.
  • You love good storytelling and have an eye for aesthetics, language, and brand appearance.
  • You love structure and project management.
  • You feel confident developing and implementing strategies, including setting up and tracking KPIs.
  • You enjoy working independently and like learning new skills. You are not deterred by managing multiple projects simultaneously or tackling something you have never done before.
  • You are passionate about female empowerment, honest communication, and brands with a stance.
  • You like organizing, keep an overview, and face challenges with a clear head.
  • You live in Munich and enjoy working in the office (home office is part of our company culture).
  • You speak fluent German and English.

Why dais?

  • We are a small team with a big mission – working together with a lot of heart, openness, and humor.
  • Our office in the heart of Munich is not only beautiful but a place where you feel welcome.
  • Are you eager to question things and help shape them? That’s exactly what we expect here. Your ideas count – not your job title.
  • And because balance is important: with Wellpass, you stay active even outside the office :)

Sounds good?

Send us an email at careers@dais-group.com with your CV and a paragraph explaining why you are the right person for the position. Please also include your possible start date as well as your salary expectations.